Elevate Your Sustainability & Consumer Trust: How Yangi Collaborates with Brands
In today's eco-savvy market, consumers are highly attuned to the environmental consequences of their decisions and actively seek brands committed to sustainability. Consequently, brands must prioritize eco-friendly practices, beginning with a critical examination of their packaging choices.
According to Innova Market Insight’s 2024 Consumer Behavior Trends: Global Sustainability & Ethics Report, reducing waste and increasing recycling are the top actions taken by consumers to be ethically and environmentally responsible in 2024.
Looking a bit deeper into recyclability, according to PlasticEurope.org’s The Circular Economy for Plastic: 2024 European Analysis, the plastics recycling rate reached 29.8% this year, however, 25% of plastic waste still ends up in landfills. Post-consumer plastic packaging is rarely recycled unless collected separately, emphasizing the need for more sustainable alternatives.
In contrast, cellulose fibers, such as those used in Yangi’s fiber-based packaging, boast a recycling rate of over 70%. This high recycling rate is largely due to the compatibility of cellulose fibers with existing global recycling systems, where they can be recycled more than seven times. The studies also show that one in three consumers are positively influenced by renewable raw materials in packaging.
Elevate Your Consumer Appeal, Sustainably
Yangi's cellulose-based packaging presents many benefits for brands striving to enhance their sustainability profile. Engineered with circularity in focus, Yangi's dry-formed packaging serves as a viable alternative to plastic.
On a more practical level, Yangi’s dry formed packaging is 100% renewable and recyclable, but looking at its consumer appeal, it provides a high-quality tactile experience with a superior surface. The whiteness and visual quality of the fibers ensure premium aesthetics, while its versatile formability allows for molding into organic shapes that enhance mechanical stability and visual appeal.
The packaging also supports extensive customization in branding and design, with options for patterns on both the inside and outside. Combining shaping with techniques like embossing and debossing introduces intricate details on the 3D-formed surface that elevate the packaging's visual allure and tactile quality, effectively communicating brand elements and enriching the user experience.
Charting Your Sustainable Journey with Yangi
At Yangi, we seek long-term partners eager to be part of a paradigm shift. From a decade of experience building extensive know-how in dry forming and packaging design, we know what products can be achieved in our dry forming technology, here and now, giving us a solid starting point as we perform an initial portfolio exploration with you.
Over time, as the technology matures and as we continue to innovate, developing more advanced solutions for more complex, deeper shapes with high-barrier solutions, our partners can progressively replace their plastic packaging with our fiber-based alternatives, enhancing their environmental impact over the years.
Yangi’s offering ensures that the transition to fiber-based packaging is seamless and pain-free. We support you every step of the way. The journey begins with a portfolio exploration and concept development to maximize the impact of your packaging transition. We then align on a vision through prototyping, at which stage we secure the right tooling specifically engineered and designed for our dry forming technology and select the optimal material recipe to maximize your product's performance.
Finally, we ensure your product meets all standards through rigorous testing and evaluation both in-house and in certified laboratories, preparing you for a successful market launch. Our product compliance team is dedicated to developing test procedures and setting standards for paper-based packaging, an area still relatively unexplored. Since there are almost no standards for 3D molded cellulose and the requirements and testing procedures are still not well-defined, we collaborate closely within the industry, with institutes and academia to address these gaps.
We're looking to collaborate with brands that are ready to join us on a sustainability journey. At Yangi, not only are we committed to delivering packaging that meets all your packaging’s functional requirements, but we are continually refining our design recommendations, our material recipes, and our machine platform to maximize output, ensuring your transition to fiber-based packaging is as cost-effective as possible. Using life-cycle assessment modelling, we continuously evaluate our process and materials and work with customer products to provide insight on sustainability impacts. Through this assessment, we can demonstrate that a shift to dry-formed fiber-based packaging is the best alternative for our customers.
Together with production partners, we are securing the commercialization of our solutions while building capacity for consumer validation and launch volumes at our in-house demonstration plant. As more packaging producers and converters adopt Yangi’s technology, we are committed to connecting the right brands with the appropriate industrial partners.
The shift towards fiber-based packaging is not just a trend but a necessary evolution. Brands that transition to cellulose-based packaging can significantly reduce their ecological footprint, therefore appealing to a growing base of eco-conscious consumers. Yangi, a leader in dry forming technology, helps brands align with these sustainability values, giving them a competitive advantage in their markets. By partnering with Yangi, brands can not only meet their targets but also enhance their brand image, build consumer trust, and foster loyalty.
Want to start your very own transformation journey and enter the new era with cellulose-based packaging? Embrace the change with Yangi and lead the way in sustainable packaging solutions. Connect with our customer support team, today.